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Bluorng co-founder stunned by iPhone Duo’s ₹4.5 lakh price, internet says ‘they were inspired by you’

Published सितम्बर 10, 2026 · Updated सितम्बर 10, 2026 · By Jessica Anderson - bharatmorningnews.com

Foto : Jessica Anderson - bharatmorningnews.com

Bluorng Co-Founder Stunned by iPhone Duo’s ₹4.5 Lakh Price

Bharatmorningnews.com – Bluorng co founder stunned by iPhone Duo pricing has sparked a lively social-media debate after Siddhant Sabharwal reacted to the cost of Apple’s newly introduced foldable phone. The device starts at ₹2,99,900 in India, while its 2TB variant is priced at ₹4,49,900.

Sabharwal shared his response in an Instagram video, saying he loves Apple but was surprised by the price of the highest-storage model. His comments quickly prompted viewers to compare the iPhone Duo’s luxury positioning with Bluorng’s own premium fashion products.

Sabharwal Reacts to the Foldable iPhone Price

In the video, Sabharwal stressed that he is an Apple admirer, but said the ₹4.5 lakh price tag was difficult to ignore.

Please understand that I love Apple. But I was just checking. So, the 2TB is ₹4.5 lakh. It starts at ₹3 lakh, yes. It's a phone...

He also appeared prepared for the response his remarks could receive from people familiar with Bluorng’s high-end clothing prices.

I knew you guys would fry me in my DMs.

Addressing the expected comparison, he suggested that the iPhone Duo’s price should change how people view complaints about Bluorng being expensive.

Bro, ₹4.5 lakh is kind of... theek hai, we all know that we are getting this, but please don't complain. Bluorng is not expensive.

Internet Compares Apple’s Pricing With Bluorng

Commenters soon turned the conversation towards Bluorng’s premium-label identity. Some users jokingly claimed Apple had adopted the fashion brand’s approach to luxury pricing.

Apple is just simply inspired by @bluorng.

It's highly possible that, they were inspired by you.

Another commenter questioned whether it was consistent to criticise an expensive smartphone while selling premium-priced T-shirts. The response did not object to brands charging more for their products, but argued that Apple and Bluorng were being judged by a similar standard: whether buyers believe the price matches the value offered.

The Bluorng co founder stunned by iPhone discussion reflects a familiar online debate around luxury goods. Consumers often assess design, exclusivity, quality, technology and brand identity alongside basic usefulness when deciding whether a premium purchase is worth it.

Apple’s First Foldable iPhone

Apple unveiled the iPhone Duo at its launch event in California on Wednesday, marking its first move into the foldable iPhone category. The ₹1,50,000 difference between the base model and the 2TB version places the handset firmly in the ultra-premium smartphone market in India.

When opened, the phone features a 7.6-inch internal display and has been described by Apple as its thinnest iPhone yet. When folded, it offers a 5.4-inch outer display with 90% of the display area of the iPhone 18 Pro, while maintaining a more compact form.

The dual-display design is intended to offer a smaller screen for everyday tasks and a larger panel when users need more room for viewing or multitasking. Still, for many potential buyers, the price is likely to remain the most debated feature of the device.

Why Premium Pricing Starts Online Arguments

The reaction to Sabharwal’s video shows why costly consumer products often become viral talking points. A ₹4.5 lakh foldable phone may appeal to people seeking new technology, a luxury purchase or a niche device, while others may see it simply as an unusually expensive phone.

The same question applies to premium fashion, accessories and electronics: is the higher cost justified by materials, design, innovation, scarcity or branding? The answer differs from buyer to buyer, but social media gives audiences an immediate platform to challenge those choices publicly.

FAQ: iPhone Duo Price in India

What is the iPhone Duo price in India?

The iPhone Duo starts at ₹2,99,900 in India. Its 2TB version is priced at ₹4,49,900.

Why did Bluorng’s co-founder react to the iPhone Duo price?

Siddhant Sabharwal said he loves Apple but was surprised by the ₹4.5 lakh cost of the 2TB iPhone Duo model.

What display sizes does the iPhone Duo have?

The foldable iPhone has a 7.6-inch internal display when opened and a 5.4-inch outer display when folded.

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